Byredo is a modern luxury fragrance house that blends Scandinavian minimalism with global cultural inspirations. Founded in Stockholm by Ben Gorham, Byredo has become synonymous with artfully composed, emotionally driven scents that defy tradition. Each fragrance tells a unique story—often inspired by memories, places, or emotions—crafted with a refined balance of simplicity and depth. Whether it’s the smoky mystery of Black Saffron, the warm elegance of Gypsy Water, or the quiet intimacy of Mojave Ghost, Byredo’s creations are distinct, genderless, and timeless. Known for their sleek design, high-quality ingredients, and unconventional approach, Byredo appeals to those who seek more than just a scent—it’s a lifestyle of subtle sophistication and self-expression.