Initio Parfums Privés fuses luxury perfumery with the science of attraction, creating bold, mysterious, and addictive fragrances that go beyond the surface. Each scent is crafted to evoke emotion, confidence, and primal energy — blending rare ingredients with cutting-edge olfactory design. Known for its hypnotic intensity and magnetic trail, Initio is for those who see fragrance as more than a scent — it's a force. Perfect for fragrance lovers who want to be unforgettable.